Open planner with labeled weekly content sections and soft pastel clips scattered on a sage-green desk, symbolizing an organized content system and planning workflow.  Image 2 (Blog 4 image 2.png)

How to Customize the Evergreen Kit for Your Brand Voice

October 08, 20251 min read

Introduction

Templates are helpful. But they only work if they sound like you.

That’s why the Evergreen Essentials Kit was created with flexibility in mind so you can take the prompts, captions, and planner, and make them your own.

Because brand voice isn’t a vibe, it’s a strategy.

What Brand Voice Actually Means

Your brand voice is the personality behind your message. It’s the way you sound in your content - casual, poetic, funny, grounded, bold, soft, or strategic.

You don’t need to copy someone else’s tone. You just need to find your own.

Ask yourself:

  • How do I naturally speak when explaining things?

  • What phrases do I repeat?

  • How do I want people to feel after reading my posts?

Customizing the Kit

1. Adjust the Prompts: Rewrite them using your tone. Add a question you’d ask your own audience.

2. Tweak the Captions: Start with the swipe file, then layer in your phrasing.

3. Use the Planner Creatively: Organize your reuse map in the way that matches your workflow (maybe you love Miro, Notion, sticky notes, it works!).

Spiral notebook planner on a bright workspace with pastel week labels, pen, and plant in the background — representing a calm, structured weekly content planning setup.

Quiet Doesn’t Mean Generic

Just because you’re a quiet creator doesn’t mean your content should sound bland. In fact, the quieter your delivery, the more important it is that your tone is distinct.

Make your brand voice:

  • Clear

  • Consistent

  • Confident (even if it’s calm)

The Evergreen Kit helps you get there faster, without sacrificing who you are.

🎯 Want to build a consistent, personalized content system that feels like you?
👉 [Customize your Evergreen Essentials Kit today]

About Kris
Kris Eichstaedt is a certified AI strategist, longtime copywriter, and the scrappy creative behind Little Kris Creative and The Backroom. She helps makers, freelancers, and content-first brands build systems that turn quiet strategy into consistent results—without the burnout.

Kris Eichstaedt

About Kris Kris Eichstaedt is a certified AI strategist, longtime copywriter, and the scrappy creative behind Little Kris Creative and The Backroom. She helps makers, freelancers, and content-first brands build systems that turn quiet strategy into consistent results—without the burnout.

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